Portfolio & Reputation Sites

Places where you can cre­ate a free online port­fo­lio and start build­ing your dig­i­tal rep­u­ta­tion as a journalist.

• Muck­Rack
• Con­tent­ly
• Press­fo­lios
• Word­Press
• Tum­blr
• Blog­ger
• Viz­ify

You should also have pub­lic pro­files on the social media net­works used by jour­nal­ists and news organizations.

• Twit­ter
• LinkedIn
• Google+
• Face­book

Oth­er resources:

• BrandYourself.com
• About.me
• Klout
• Allmytweets.net
• Twee­t­reach

Per­son­al SEO strategies:

• Use a con­sis­tent byline.
• Cus­tom URLs that incor­po­rate your entire byline.
• Pro­fes­sion­al headshot.
• Fill out bio infor­ma­tion com­plete­ly on any online profiles.
• Use con­sis­tent key­words in your bios.
• Link all your online pro­files to each other.
• Link to your best work on all your profiles.
• Rate your dig­i­tal rep­u­ta­tion reg­u­lar­ly — “van­i­ty search”